Physical Therapy Advocacy Specialist- Rochester Hills, MI

Required Skills & Competencies:

• Exceptionally well-organized
• Outgoing personality
• Excellent public speaking skills
• Able to establish and maintain professional relationships in many different arenas
• Attentiveness to detail
• Excellent communication skills, written and verbal
• Responsible with confidential information
• Critical thinking skills
• Aptitude for solving problems
• Calm under stressful conditions
• Flexibility in attendance at special events
• Drive toward and satisfaction in the attainment of goals
• Individual initiative as well as participation in group efforts
• Flexibility and cooperation with new processes
• Proficient in Microsoft Office Suite and Adobe

Responsibilities:

Provider Recruitment, Retention, and Advocacy

• Develop, implement, and participate in recruitment and retention initiatives for Physical Therapists (PTs) and Physical Therapist Assistants (PTAs).
• Promote the organization’s mission, vision, values, culture, and professional reputation to prospective employees and the broader physical therapy community.
• Communicate the benefits and professional opportunities of working for the organization, including career development, workplace culture, employee engagement, and opportunities for advancement.
• Develop and share employee testimonials, success stories, and other recruitment materials that highlight the organization as an employer of choice.
• Represent the organization at physical therapy conferences, professional association meetings, healthcare networking events, and other industry-related activities.
• Establish and maintain relationships with physical therapy schools, colleges, universities, faculty, and academic program leaders to support student engagement and future workforce development.
• Coordinate recruitment presentations, career fairs, student networking events, and other outreach activities with academic institutions and physical therapy programs.
• Collaborate with organizational leadership and human resources to identify opportunities to improve provider recruitment, engagement, satisfaction, and retention.

Professional Advocacy and Government Relations

• Serve as the organization’s liaison to the American Physical Therapy Association (APTA), APTA Private Practice, state physical therapy associations, and other relevant professional and healthcare organizations.
• Monitor state and federal legislative, regulatory, and policy developments affecting physical therapy practice, reimbursement, healthcare operations, provider participation, and patient access to care.
• Evaluate emerging legislative and regulatory issues and communicate relevant developments, potential impacts, and recommended actions to organizational leadership.
• Coordinate opportunities for organizational leadership to engage with professional associations, elected officials, policymakers, and other relevant stakeholders.
• Organize and support the organization’s participation in legislative days, advocacy campaigns, public hearings, stakeholder meetings, and other government-affairs activities.
• Develop and distribute educational materials, advocacy resources, and communication tools that enable employees and clinicians to participate appropriately in professional advocacy initiatives.
• Build and maintain relationships with professional organizations and industry stakeholders to advance the interests of the organization, its providers, and the physical therapy profession.
• Support advocacy initiatives that promote the value of physical therapy, appropriate reimbursement, patient choice, access to care, and sustainable healthcare delivery.
• Ensure advocacy activities are conducted in accordance with applicable laws, regulations, professional standards, and organizational policies.

Community Outreach, Patient Awareness, and Satisfaction

• Develop and implement community outreach initiatives to increase awareness of the organization’s physical therapy services and the benefits of physical therapy.
• Further develop and educate the public on the company’s PT First campaign.
• Visit local businesses, community centers, gyms, senior centers, schools, recreational facilities, and other community locations to establish relationships and promote available services.
• Educate community members about the role of physical therapy in improving mobility, strength, balance, functional independence, injury prevention, and recovery.
• Organize and coordinate educational presentations, wellness workshops, injury-prevention seminars, community health fairs, fitness events, and public awareness campaigns.
• Develop professional outreach strategies that strengthen appropriate patient referral relationships and improve awareness of the organization’s services.
• Establish and maintain partnerships with local gyms, fitness studios, sports clubs, employers, businesses, senior organizations, schools, and other community groups.
• Identify relevant community events, sponsorship opportunities, and collaborative programs that connect the organization with potential patients and referral sources.
• Collaborate with clinical, marketing, and operational teams to ensure outreach activities accurately communicate the organization’s services, clinical expertise, and patient-centered approach.
• Identify opportunities to improve the patient’s experience, community engagement, and patient satisfaction through feedback, relationship development, and coordinated follow-up.
• Monitor the effectiveness of outreach initiatives and recommend strategies to improve engagement, appropriate referrals, and community visibility.

Insurance Payer Relations and Contract Advocacy

• Serve as the centralized organizational point of contact for significant, recurring, or systemic payer concerns.
• Identify, document, and evaluate payer-related issues that may affect reimbursement, contractual compliance, provider participation, administrative burden, or patient access to care.
• Draft formal payer advocacy letters, policy reconsideration requests, contract-related correspondence, and other communications to address significant payer concerns.
• Coordinate with executive leadership, finance, revenue cycle, clinical operations, and other relevant departments to develop strategies for resolving payer disputes and negotiating appropriate contract terms.
• Facilitate meetings between insurance payer representatives and organizational leadership to discuss reimbursement concerns, contractual issues, policy changes, and opportunities for resolution.
• Manage and coordinate payer contract review, tracking, and oversight in collaboration with authorized organizational leadership and relevant internal departments.
• Monitor payer compliance with contractual obligations, reimbursement policies, administrative requirements, and other applicable terms.
• Track payer performance, contract viability, reimbursement trends, and recurring issues to identify risks and opportunities for improvement.
• Prepare reports and recommendations regarding payer relationships, contract performance, systemic barriers, and potential escalation strategies.
• Coordinate the escalation of unresolved payer issues to appropriate leadership and external stakeholders when warranted.
• Support strategies that strengthen payer accountability, improve operational efficiency, and promote fair and sustainable reimbursement for physical therapy services.

Benefits:

• Opportunity for growth & Ownership
• Mentorship & career development
• Meaningful and rewarding work environment
• Family and team-like environment
• Competitive benefits packages
• Medical, Dental and Vision insurance
• Short-term, long-term, and life insurance
• Supplemental Benefits (critical illness, hospital indemnity insurance, accident insurance)
• Identity protection
• 401(k) with matching & retirement
• HSA and FSA plans available
• Paid time off

To be considered for this role, candidates must successfully pass an internal screening against the OIG Exclusions list.